Wexford companies to roll out produce with SuperValu

Published 09/06/2015 | 00:00

Bella Hens Eggs
Bella Hens Eggs

FOURTEEN small Wexford food producers, including O'Neills Dry Cure Bacon Co, Trudies Catering Kitchen Ltd and Bella Hen Eggs have completed SuperValu Food Academy programmes and will be rolled out across its stores in Wexford and other counties as they grow.

This will result in sales of over €10 million for the national Food Academy programme in 2015. Food Academy is a joint initiative between SuperValu, Bord Bia and the Local Enterprise Office Network and was established in 2014 to support small food companies in Ireland.

Over the last 12 months, Bord Bia, the Local Enterprise Offices and SuperValu has worked with hundreds of small food producers around the country, through the Food Academy programme, with 155 food start-ups having their products trialled in their local SuperValu stores.

'We are delighted that 14 of our small food producers in Wexford have graduated from our Food Academy programme and are now listed in stores around Wexford,' said Eamon Howell, Trading Director for SuperValu.

'This is a real endorsement to the Food Academy initiative which allows us to bring community based food start- ups to market and provides them with the potential to grow their businesses even further, providing employment for themselves, members of their community and for some - family. 'It is great to nurture the energy and passion of these entrepreneurial producers and harness this into producing a range of products that we, as the number one Irish retailer, are proud to stock on our shelves,' said Mr. Howell.

Wexford People

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