'Dumb truckers' Irish Rail campaign criticised by hauliers president
THE President of the Irish Road Haulage Association (IRHA), Wexford woman Verona Murphy has criticised what she has described as inflammatory language used by Irish Rail in describing truck drivers as 'dumb truckers'. Irish Rail launched a 'dumb truckers' campaign following a number of incidents in which bridges have been struck by trucks across the country.
While Irish Rail have claimed that their 'dumb truckers' campaign seeks to raise awareness of bridge strikes, the IRHA firmly believes that such an approach does nothing more than insult all professional drivers engaging in the road haulage sector who have never struck a bridge during the course of their working life.
The IRHA has stated that all parties in this subject matter have a responsibility to ensure safe passage on our road network and the association and its members are committed to that effort. The organisation has called on Irish Rail to ensure that bridge heights are accurate at all times and low bridges are flagged well in advance on the roadside.
Ms Murphy said: 'The IRHA acknowledges that it is within Irish Rails remit to ensure all bridges are structurally sound but we categorially reject the use of such inflammatory language by Irish Rail. Their communication strategy in this instance is completely flawed. On behalf of the members of the Irish Road Haulage Association, I am calling on Minister Ross to ask Irish Rail to withdraw their video and comments and to offer an apology to those who have been offended.'