independent

Friday 22 November 2019

Tradebridge helps company hit US market

Brendan Keane

A south east based high-end marine technology company has utilised a Wexford County Council initiative to establish an American headquarters in Savannah, Georgia.

Raceix is a Waterford based company that operates within the marine leisure sector. In announcing that it has set up its new US headquarters in Savannah the company was full of praise for the assistance it received through Tradebridge which is an innovative collaboration between Wexford County Council, Wexford Enterprise Centre, Savannah Economic Development Authority and World Trade Centre, Savannah.

Tradebridge is also supported by Enterprise Ireland and Wexford Chamber.

Development Officer for Tradebridge, Alison Stone Thompson, said the announcement by Raceix was indicative of how the Tradebridge initiative can deliver genuine opportunities for economic growth in conjunction with cooperation from both sides of the Atlantic.

Ms Stone also said Tradebridge came about with 'a simple vision of opening new trade opportunities between the regions'.

Raceix is a tech start-up that has developed innovative and potentially industry-changing hardware and software solutions that inform, encourage and support the activities, adventures and lifestyles of pleasure boat users.

The software has earned the company major international praise and support from the largest and most powerful bodies in the sector.

Speaking about the company's expansion plans co-founder, Stuart Walker, said America is the business' main target market.

However, he also added that the company's management base and research and development hub will remain in south east Ireland.

With regard to America, Mr Walker said: 'We needed a strong base to operate from [there]. The practical and 'can-do' approach from Tradebridge made our selection a very simple one and we're extremely grateful to the teams in Wexford and Savannah for making this happen.'

Brian Fives, from the south east branch of Enterprise Ireland, echoed Mr Walker's sentiments and said: 'It's very encouraging to see Raceix, a graduate of the successful New Frontiers programme, leverage Tradebridge and Local Enterprise Office funding to efficiently open new export markets.'

Anyone wishing to find out more about Tradebridge can do so through www.wexsavtradebridge.com.

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