independent

Tuesday 20 August 2019

Practical training for the digital age at Gorey School of Art

Paul Carter.
Paul Carter.

By Fintan Lambe

THERE'S a new focus at Gorey School of Art. Up to now, it has offered Department of Education-accredited courses, mainly in the fine arts.

Now, with the addition of new 4,000sq.ft digital training centre at its facility on the Mary Ward Lane in Gorey, it is able to offer training courses in website design and social media content to companies to provide people with practical skills for the workplace.

'We will soon be able to offer one-day and two-day non-accredited training courses, which will be geared towards facilitating start-up companies and established companies that don't have a strong online presence, or community groups,' said School of Art director Paul Carter. 'Visual marketing is a strong aspect to any business, and our strongest area is visual design.'

Courses will range from web development and content development to video or photography production for business. 'We'll bring businesses in and teach them to communicate their brand, help them design a website, and organise navigation bars so they aren't chaotic,' explained Paul. 'They will leave a two-day course with a fully functioning website and the skillset to keep the website maintained and develop it further.'

They'll also provide training in providing social media content. 'We will look at creating the platform and then the content,' said Paul.

Gorey School of Art has also been approved as an Apple Authorised training centre for education, meaning it can train its students in Apple software. The next step is to drop the 'for education' part of the title, so it can offer courses commercially.

They'll soon be able to offer courses to the public in Final Cut Pro X which is industry standard video editing software which is used in television advertising and film making around the world. A first year class at Gorey School of Art is currently undertaking a new course in documentary film making and photography. If they pass an Apple exam, they will be Apple certified professionals in that software to be video editors.

'We're training people for the practical world of work,' said Paul. 'We used to be just a centre that provided a route into third level education. Now we're also providing training for them to become employable. It's hands on and very practical.

'What we've been offering up to now has been creative. Now we're taking that creativity and looking at applying it to the real world.'

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